Introducing Mela & Kera at Avanti

At Avanti, we’re always looking for brands that go beyond the basics — products that deliver real results while elevating the experience of everyday haircare.

Mela & Kera is exactly that.

Rooted in the idea that beauty is a ritual, not just a routine, the brand combines advanced hair science with sensorial, plant-powered formulations to create hair that feels as good as it looks. The focus is on weightless hydration, strength, and movement — hair that is soft, luminous, and effortlessly healthy.

What Makes Mela & Kera Different

There are a lot of haircare brands. Very few strike the right balance between performance, experience, and formulation integrity.

Mela & Kera does.

Each formula is built around:

High-performance, salon-grade results
Plant-powered ingredients like Rose of Jericho, known for its ability to restore hydration
A micro-protein complex that strengthens and reinforces the hair from within
Clean formulations that are vegan, cruelty-free, and compliant with the strictest global standards

The result is hair that feels lighter, stronger, and more natural — not coated, not weighed down.

Three Collections, Three Approaches

What we like most about Mela & Kera is how clearly the line is structured. Each collection is designed for a specific need — but they all work together seamlessly.

Balayage Exceptionnel

For colour-treated, highlighted, or balayage hair

This collection is designed to address the uneven damage that comes with colour processing — where some areas of the hair need more repair than others.

It helps:

Repair and strengthen compromised areas
Smooth the cuticle for shine and softness
Extend the life and vibrancy of colour

If your hair is coloured, this is where you start.

Touche Velours

For hydration, softness, and everyday hair health

Think of this as the foundation of the line.

It’s designed for all hair types and focuses on:

Deep, balanced hydration
Smoothing and frizz control
Improving overall hair texture and manageability

It’s also ideal for keratin-treated hair, extensions, or anyone looking for that soft, polished finish.

Je Suis Blond

For blonde, lightened, or chemically processed hair

This is the targeted repair collection, built around bond-repair technology.

It works to:

Rebuild damaged bonds from chemical processing
Improve elasticity and reduce breakage
Enhance softness, shine, and movement

If your hair has been heavily lightened, this is your repair system.

How to Choose

Colour-treated hair? Start with Balayage Exceptionnel
Dry, frizzy, or unruly hair? Go with Touche Velours
Blonde or highly processed hair? Choose Je Suis Blond

And the best part: you can mix and match depending on what your hair needs.

Our Take

What sets Mela & Kera apart is not just the formulas — it’s the balance.

It delivers real, visible results, but in a way that still feels elevated, sensorial, and easy to use every day. It’s professional-grade haircare that doesn’t feel clinical or complicated.

And that’s exactly what we look for.

Discover Mela & Kera at Avanti

We’ve curated a selection of the line across all three collections, from everyday essentials to targeted treatments and styling.

Whether you’re looking to repair, hydrate, smooth, or simply elevate your routine, Mela & Kera offers a modern approach to luxury haircare.

Available in-store at our Côte Saint-Luc, Westmount, and Downtown Montréal locations, and online for convenient shopping.